The outer persona exhibited by a bookstore is always the public's first glimpse into the establishment. This critical component carries a significant amount of weight when it comes to attracting customers, seeing as it is the most direct reflection of the business....
Laurence Roth | Mar 21, 2016
For any avid consumer of books, acquiring and collecting books becomes more than a hobby, but a way of life. Saving a used or forgotten book gives that book new meaning and life when added to a person’s collection. Bookstores can be seen in this same light, as a...
Laurence Roth | Oct 21, 2013
The way a bookstore is laid out tells the customer a lot about the store or company owner and its values. Some bookstores, such as Borders, have lots of space between their shelves to make it easy for the customers to walk and find what they are looking for with...
Laurence Roth | Oct 20, 2013